Practice question

What is prohibited in advertising to induce the purchase of a motor vehicle?

  1. Including all fees in the price
  2. Offering discounts
  3. Using false, deceptive, or misleading advertising or representations
  4. Providing vehicle history

Answer: C — Using false, deceptive, or misleading advertising or representations

When advertising to induce the purchase of a motor vehicle, it is important to ensure that all statements and representations are true and not misleading. Option A and B are incorrect because including fees in the price and offering discounts are common advertising practices and are not necessarily prohibited. Option D is also incorrect because providing vehicle history is actually encouraged in advertising as it can help build trust with potential buyers. Option C is the correct answer because using false, deceptive, or misleading advertising or representations is explicitly prohibited in order to protect consumers from being misled or making a purchase based on false information.

Practice more: Wisconsin Motor Vehicle Salesperson Manual Practice Test →